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Increased a Baseball Brand's Revenue by 45% and ROAS by 12%

Google Ads Search & Shopping

A baseball ecommerce brand was running search and shopping campaigns out of Google Ads but not scaling at the desired rate.


We reviewed the campaigns and analytics and implemented a few key findings:

  • Streamlined and consolidated campaigns

  • Personalized ads

  • Implemented Google automation


Results drove 45% more revenue with only 28% increased spend, leading to a 12% increase in efficiency. The new strategy and account composition was able to create efficiency while setting up the account for long-term revenue growth and expansion.

RESULTS

45%

Revenue Increase

12%

ROAS Increase

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